Pay-Per-Click (PPC) Marketing


Quality Research and Data Driven Strategies. 

pay per click advertising

Pay-Per-Click Process

At the Scott McKellam Agency, we know the success of any pay-per-click (PPC) campaign depends on quality research and having a data-driven strategy. Being able to adapt to research findings is the key to maximizing your PPC Marketing.

Our Premier Google Partners provide strategies that are focused on producing results that are measurable. Our PPC management process is very hands-on. We test your campaigns systematically and implement the most effective and innovative strategies to consistently improve results and strengthen your ROI.

PPC Strategies to Quickly Engage New Customers

As a boutique digital agency, we have a PPC team that works with you to establish a laser-focuses paid advertising strategy.  We work with you to research the most effective keywords to target, create your campaign, monitor the results, adjust and continue to optimize. We make PPC an effective tool for taking your business to the next level.

Google AdWords

Advertising on the Google Network puts your business at the top of Google's search results and on their partnered websites. With the millions of Google searches done each day, you get immediate results.

YouTube Ads

YouTube is the 2nd most popular search engine and has become a lucrative advertising option. We guide you through advertising strategies for Youtube: TrueView in-stream ads, TrueView in-display ads, or bumper ads.

Social Media Ads

Facebook is the largest social media platform and a great advertising option for many businesses. It is affordable and incredibly customizable. We engage your customers where they are and drive traffic to your website.

Pay-Per-Click Management

  • Pay Per Click Consultations
  • Keyword Discovery
  • Bid Management
  • Ad Copy Creation
  • Split Testing
  • Call Tracking
  • Display Ads
  • Retargeting Ads
  • Paid Social Media Campaigns
  • Monthly PPC Reporting
  • Dedicated PPC Acct. Manager
  • Landing Page Optimization
PPC - pay per click management for Washington DC area businesses
Scott McKellam Agency

It is our MISSION to help Small Businesses create a visually stunning web presence that increases brand recognition. Our SEO Company uses digital media marketing strategies to generate increased website traffic, outrank the competition, increase online sales and improve customer conversions. We provide honest assessments and trustworthy feedback. We work hard to provide fair pricing and create lasting business relationships.

Scott McKellam Agency
4025 Majestic Lane
Suite D-1
Fairfax, VA 22033

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